Monday, May 4, 2009

Adobe Launches Major Anti-piracy Drive

Adobe India has launched one of its largest initiatives to battle software piracy working in collaboration with local law enforcement and government authorities.

Adobe said that it recently conducted 25 civil enforcement actions in six major cities across a cross-section of users within commercial institutions, the IT and BPO industry, and other organizations dealing with creative content.

Sandeep Mehrotra, Sales Director, Adobe India said, “Our first priority is to inform and excite our customers about the power of Adobe creative and business solutions. At the same time, we educate our users on Adobe licensing programs and the concept of Software Asset Management to ensure they are working within the law. Where we find flagrant violations of our intellectual property, we will take legal action against both the distribution channel and purchaser to protect our rights.”

Organizations suspected of unlawfully using software are potentially liable for both civil and criminal penalties, including payment of damages and undertaking actions to use fully licensed software only.

Each year, software companies worldwide lose over $47 billion in revenue to piracy, according to research conducted by the Business Software Alliance.

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